The Easy Adventure Company
BackBased in Mountain Green, Utah, The Easy Adventure Company operates with a distinct philosophy suggested by its name: to simplify the complexities of international travel, specifically focusing on European destinations. This travel agency positions itself not just as a booking service, but as a comprehensive tour operator specializing in fully escorted, small-group tours. The core value proposition is straightforward—they handle the logistical burdens of planning, allowing travelers to immerse themselves in the experience without the stress of navigating foreign transportation, accommodations, and attractions. One of the most notable operational characteristics is its 24/7 availability, a significant asset for clients who may need assistance across different time zones or outside of conventional business hours.
Service Model and Specialization
The Easy Adventure Company's primary focus is on curated holiday packages to Europe. Unlike larger agencies that might offer a broad, impersonal catalog of destinations, this company concentrates on specific multi-country itineraries. For instance, their 2025 tour covers Germany, Austria, Switzerland, and France, combining popular landmarks with lesser-known villages. This approach suggests a deep, specialized knowledge of the regions they service. The business was founded by two friends, Mark Jenkins and Curtis Cummings, who bring extensive personal and professional travel experience to the venture. Mark lived in Europe for four years, traveling to over 22 countries, while Curtis has a background in History and Art History, adding an educational layer to the tours. This founder-led structure is central to their brand, as they personally act as the tour guides, ensuring a consistent and high-quality experience.
What's Included and What's Not
A key aspect for any potential customer is understanding the total cost and inclusions. The company is transparent about its pricing structure. A typical package, such as the 14-day 2025 Europe tour, includes:
- Centrally located hotels.
- All in-Europe transportation via a private bus.
- Admission to all group-visited sights.
- Daily breakfasts and select group meals.
- The constant presence of two dedicated guides who manage all logistics.
However, a significant cost not included in the headline price is airfare to and from the starting point in Europe (e.g., Frankfurt, Germany). This is a critical detail for budgeting. An optional single supplement is also available for solo travelers who prefer not to share a room. This model is common among tour operators but requires clients to be proactive in securing their own international flights.
The Positives: Strengths of the Model
1. Stress-Free Travel Planning
The company’s main selling point is convenience. They explicitly target individuals who are intimidated by the prospect of planning a European trip. The entire process, from hotel check-ins and ticket purchases to transportation coordination, is handled by the guides. Testimonials frequently praise this aspect, with clients stating they appreciated the well-organized nature of the trips, which allowed them to simply enjoy the sights without worrying about logistics. This comprehensive itinerary planning is a major benefit for first-time European travelers or those with limited time for research.
2. Small Group and Personalized Experience
The Easy Adventure Company emphasizes its small-group format as a key differentiator from mass-market tours that can herd dozens of people at once. This approach allows for more flexibility and a more intimate experience. According to client feedback, the guides, Curtis and Mark, provide a personal touch, sharing historical insights, jokes, and genuine care. This fosters a stronger group dynamic and allows for spontaneous adjustments or personal recommendations, which larger tours cannot accommodate. Clients also have the freedom to branch off and do their own thing at times, offering a degree of independence within the structured tour.
3. Curated and Unique Itineraries
The founders' deep knowledge of Europe translates into itineraries that blend iconic sights with off-the-beaten-path destinations. Testimonials mention visiting charming towns and locations they would have never discovered on their own. For example, the 2025 tour includes not only major areas but also the Romantic Road in Germany and the Alsace region of France. This curated approach to tourism provides a richer, more authentic experience than a standard checklist of capital cities.
Potential Drawbacks and Considerations
1. Niche Focus and Limited Options
While specialization is a strength, it is also a limitation. The company's focus is almost exclusively on their annual multi-country European bus tour. Potential customers looking for different destinations, travel styles (like independent travel or cruises), or different times of the year will find no options here. This is not a full-service travel agency for customized vacation packages worldwide; it is a specialist in one specific type of European adventure travel. This makes it unsuitable for a broad range of travelers.
2. Lack of Pricing Competitiveness and Flexibility
The all-inclusive-except-airfare model provides convenience at a cost. The price per person (around $2,999 for 14 days, plus airfare) may be higher than what a budget-conscious traveler could achieve by booking independently. While the package offers value through its inclusions, it lacks the flexibility for travelers who might prefer more modest accommodations or fewer organized meals to save money. The fixed itinerary and pace, though well-planned, may not suit travelers who prefer to linger in one place or travel more spontaneously.
3. Physical Location and Online Presence
The business is registered at a residential-style address in Mountain Green, Utah, and appears to operate primarily online and through direct contact. Its website, while functional, is built on a basic WordPress theme and lacks the sophisticated booking portals of larger competitors. While this does not reflect on the quality of the tours themselves, some customers may prefer a more polished digital interface for their booking services. The physical location is largely irrelevant to the service provided, but the agency's operational footprint feels small, which could be a concern for travelers accustomed to larger, more established brands.
Conclusion for the Prospective Traveler
The Easy Adventure Company presents a compelling option for a specific type of customer: the traveler who wants to experience the highlights of Europe in a structured, secure, and hassle-free manner. Its greatest strengths lie in its all-in-one travel planning, the expertise and personal involvement of its founders, and the intimate dynamic of its small-group tours. It successfully removes the anxiety and hard work from international travel, delivering on its promise of an "easy adventure."
Conversely, this is not the right choice for the independent adventurer, the budget backpacker, or the traveler seeking a highly customized or exotic itinerary. The lack of choice in destinations and travel dates, combined with a package price that prioritizes convenience over cost-cutting, defines its market segment. For those who fit its target profile—particularly first-time visitors to Europe or those who value a guided, educational, and social travel experience—this travel consultant offers a reliable and highly-praised service that turns a potentially overwhelming journey into a memorable one.